ITMedia Consulting is a economic research and consulting company operating in the field of video content and digital media.
What distinguishes ITMedia Consulting is its focus on the digital transition, with an established competence on market analysis, business development, regulation & competition policy, content accessibility and convergence between media - internet - telecommunications.
ITMedia Consulting has improved its expertise by working with international clients, such as policy makers, competition and regulatory authorities, operators - incumbents, new entrants, streaming services and digital platforms - and proposing itself as point of reference to face challenges of the digital transformation.
An innovative approach, highly-skilled top management, its international dimension, reputation and independence enable ITMedia Consulting to offer high-quality customized services, targeted to specific client needs.
Italian experience: Just over five million digital terrestrial receivers had been sold in Italy by the end of February, according to market researches Gfk. Augusto Preta, general manager of consultancy ITMedia Consulting, said that government subsidy was the main reason behind MHP's wide penetration.[...] Preta said that only 10 per cent of people with MHP boxes used them regularly to watch digital television. Most viewers use them to access pay-per-view services and then switch back to analogue television. Italy's highly regionalised television market, home to around 400 analogue channels, is one likely reason.
Every year ITMedia Consulting publishes a multi-client research exploring the hot topics in digital communications. click here to find more
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