European VoD market to surpass €10bn in 2022
[...] The VoD market in Europe faces a bright future, at least according to ITMedia Consulting’s Report. The report by the Rome-based consultancy, Video on Demand in Europe: 2019-2022 – The Netflix’s Throne, predicts VoD will surpass the €10 billion mark in 2022, with a double-digit CAGR of 12 per cent. The total revenue growth in the period 2018-2022 will be €4 billion. [...]
[...] Online video consumption already accounts for 42 per cent of consumer viewing time, but while trends vary from country to country. However, it is clear that traditional TV services alone are increasingly considered insufficient, with audiences increasingly subscribing to Netflix, Amazon Prime Video or other OTT video services. [...]
Branislav Pekic, Advanced-television.com, 25.06.2019
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